Gustav Adolf von Kröner (1836–1911)
![Adolf Kroener (1839-1911), schwarz-weiß Photographie, o. J. [um 1900]; Bildquelle: http://commons.wikimedia.org/wiki/File:Adolf_Kroener.jpg](http://ieg-ego.eu/illustrationen/buchmarkt-bilderordner/gustav-adolf-kroener-1839-1911/@@images/00c12020-5cf4-453b-aa45-6d2107006d37.jpeg "Gustav Adolf Kröner (1839-1911) IMG")
The German publisher and chairman of the German Publishers and Booksellers Association (Börsenverein des Deutschen Buchhandels), Gustav Adolf von Kröner (1836–1911) campaigned for fixed book prices; this was instituted in the course of the "Kröner reform" of 1886/1887 named after him.
Gustav Adolf von Kröner, black and white photograph, undated (c. 1900), photographer unknown; source: Wikimedia Commons http://commons.wikimedia.org/wiki/File:Adolf_Kroener.jpg, public domain.
